About Joelle

Joelle is a native New Yorker who has called Nashville home for nearly a decade. A recovering Corporate America Sales Soldier, she always dreamed of an entrepreneurial path and decided to go all in on her cookie business after a wildly successful test run in the spring of 2025.

When she’s not baking, Joelle loves traveling, low-impact workouts, good food and wine, makeup and spending time with friends and family. She lives in Green Hills with her husband, Chad, their two daughters, Blair and Riley, and their Cavapoo, Clementine.

A woman in denim outfit sitting on a kitchen counter with chocolate chip cookies baking on trays nearby.
A woman with long dark hair smiling and holding a small brown curly-haired puppy in her arms.

Cookie Question?

Raw cookie dough with chocolate chips on a baking sheet.